Web Design & Development
EXPANDING YOUR BRAND DIGITALLY
WEB DESIGN & DEVELOPMENT
A website is the cornerstone of your brand’s digital presence. This is where your core business goals are achieved online and serves as the foundation for all other digital activities.
In the fast-paced world of digital, both technical and consumer requirements are ever-changing. The importance of mobile, Google’s latest algorithm and the rise of UX (user experience) are just a few key aspects of the modern website that need to be addressed.
“ A WEBSITE IS THE CORNERSTONE OF YOUR BRAND’S DIGITAL PRESENCE ”
Whether you are running an online shop or showcasing your latest projects – a website that is planned, designed, written and built well delivers a positive brand experience.
We will assist you in achieving your online objectives by crafting and developing a website that reflects your brand identity, aligns with your strategy, creates an intuitive and engaging user experience, and offers an optimal visitor to customer conversion rate. No matter whether you are a small start-up or large corporation.
With 23% of websites being powered by WordPress, it is by far the most popular CMS online. We have been developing and using WordPress for almost a decade. WordPress is our content management system of choice and we have delivered exceptional online solutions to clients big and small, developing complex applications, plugins or simple portfolio and brochure sites. As a framework, WordPress enables us to offer our clients the latest in web technologies supported by the largest development community on the internet.
Ensuring that your website is mobile friendly has never been as important as it is today. Not only does your website need to cater to the fact that users are spending more and more time on mobile devices, but your website’s search results are now being affected by Google’s commandments – one being that Google’s search prioritises sites that are mobile friendly.
Online shopping has become the norm in the last 5 years and with the likes of Amazon and other major retailers offering online shopping solutions, consumers are making a habit of shopping from the comfort of their own home – or more likely, out and about on their mobile phone. WooCommerce is dominating global e-commerce platforms and with over 7 million downloads, WooCommerce is powering 30% of all online stores. With extensive experience in developing WooCommerce online stores, themes and plugins we are perfectly positioned to offer you a premium e-commerce solution.
Because every user is unique, it is safe to say that they all experience and interact with websites differently. Getting the user to complete the actions and meet the goals that we want them to online is a daily challenge. This is where UX design comes in. We need to create an experience which promotes and invokes specific behaviour or emotion from the user. With UX design and development, we help our websites achieve business goals and objectives.
It is difficult to talk about SEO as a separate topic or service as it is such an integral part of Web Development that it should be the included norm. The term SEO is used very loosely in the digital arena but it is a topic that can be discussed for days and is always changing. To keep things simple, we talk about two aspects of our SEO service.
We make sure that your website is developed and set up correctly, and that it includes the necessary tools to manage more advanced SEO techniques dynamically and on the fly. This is vital because if the basics are not implemented correctly, no amount of expensive advanced techniques can save you. You also need the tools to easily manage and update your Social and Search optimisation the same way you would your content.
As with most digital disciplines, SEO best practice evolves rapidly and requires constant attention. Having experienced SEO and copywriter professionals on our team enables us to research and implement the advanced techniques required to compete at the highest levels in search.